Privacy Policy | Zinus EU LTD

Last updated: 13 March 2024

Who we are

The data controller responsible in accordance with the purposes of the UK General Data Protection Regulation (UK GDPR) and other data protection regulations is:

Zinus EU LTD Bloomsbury Way WC1A 2SL - Holborn United Kingdom

+44 (0) 20300 84549

euprivacy@zinus.com www.zinus.co.uk

How to contact the data protection officer

The designated data protection officer is:

DataCo International UK Limited

Suite 1,3rd Floor Suite 1, 11 - 12 St James's Square, London, United Kingdom

SW1Y 4LB

Telephone: +442035146557 Email: privacy@dataguard.co.uk

General information on data processing

On this page, we provide you with information regarding the processing of your personal data on our website.

How we collect and use your personal data will depend on how you interact with us or the services you use. We only collect, use or share your personal data where we have a legitimate purpose and a legal basis for doing so.

What do we mean by ‘legal basis’?

Consent (Art. 6(1) (a) UK GDPR)– You have given us your consent to process your personal data for the specific purpose we have explained to you. You have the right to withdraw your consent at any time. For further information on how to withdraw consent, please see the ‘Exercising your rights’ subsections in the subsequent sections of this Privacy Policy.

Contract (Art 6(1) (b) UK GDPR) – We need to use your data to fulfil a contract you have with us. Alternatively, it’s necessary to use your data because we have asked you to, or you have taken yourself, specific steps before entering that contract.

Legal Obligation (Art 6(1) (c) UK GDPR) – We need to use you’re your data to comply with the law.

Vital Interests (Art 6(1) (d) UK GDPR) – Processing your data is necessary to protect your vital interests or of another person. For example, to prevent you from serious physical harm.

Public Task (Art 6(1) (e) UK GDPR) – Using your data is necessary for the performance of a task carried out in the public interest, or because it is covered by a task set out in law, for example, for a statutory function.

Legitimate Interests (Art 6(1) (f) UK GDPR) – Processing your data is necessary to support a legitimate interest we or another party has, only where this is not outweighed by your own interests.

Please note where your data is processed under the performance of a contract or for a legal obligation, if you do not provide the data requested, we may be unable to provide you with our app.

Data sharing and international transfers

As explained throughout this Privacy Policy, we use various service providers to help us deliver our services and keep your data secure. When we use these service providers, it is necessary for us to share your personal data with them.

We have agreements in place with all our service providers that we share your data with that oblige them to protect your data.

Where your personal data is shared outside the UK, we ensure that your personal data is given an equivalent level of protection, either because the jurisdiction to which your data is transferred has an ‘adequate’ data protection standard according to the UK Government, or by using another safeguard such as an enhanced contractual agreement, i.e. the International Data Transfer Agreement. You can request a copy of the contractual agreements we have concluded with our service providers for these purposes by sending an email to the email address provided in this Privacy Policy: euprivacy@zinus.com

Your rights

When your personal data is processed, you are a data subject within the meaning of the UK GDPR and have the following rights:

1. Right of access (Art. 15 UK GDPR)

You may request the data controller to confirm whether your personal data is processed by them. If such processing occurs, you can request the following information from the data controller:

  • Purposes of processing
  • Categories of personal data being processed.
  • Recipients or categories of recipients to whom the personal data have been or will be disclosed. Planned storage period or the criteria for determining this period
  • The existence of the rights of rectification, erasure or restriction or opposition. The existence of the right to lodge a complaint with a supervisory authority.
  • If applicable, origin of the data (if collected from a third party).
  • If applicable, existence of automated decision-making including profiling with meaningful information about the logic involved, the scope and the effects to be expected.
  • If applicable, transfer of personal data to a third country or international organization.

2.  Right to rectification (Art. 16 UK GDPR)

You have a right to rectification and/or modification of the data, if your processed personal data is incorrect or incomplete. The data controller must correct the data without delay. 

3.  Right to the restriction of processing (Art. 18 UK GDPR)

You may request the restriction of the processing of your personal data under the following conditions:

  • If you challenge the accuracy of your personal data for a period that enables the data controller to verify the accuracy of your personal data.
  • The processing is unlawful, and you oppose the erasure of the personal data and instead request the restriction of their use instead.
  • The data controller or its representative no longer need the personal data for the purpose of processing, but you need it to assert, exercise or defend legal claims; or
  • If you have objected to the processing pursuant and it is not yet certain whether the legitimate interests of the data controller override your interests.

4.  Right to erasure ("Right to be forgotten") (Art. 17 UK GDPR)

If you request from the data controller to delete your personal data without undue delay, they are required to do so immediately if one of the following applies:

  • Personal data concerning you is no longer necessary for the purposes for which they were collected or processed.
  • You withdraw your consent on which the processing is based pursuant to and where there is no other legal basis for processing the data.
  • You object to the processing of the data and there are no longer overriding legitimate grounds for processing, or you object pursuant to Art. 21 (2) UK GDPR.
  • Your personal data has been processed unlawfully.
  • The personal data must be deleted to comply with a legal obligation in Union law or Member State law to which the data controller is subject.
  • Your personal data was collected in relation to information society services offered pursuant to Art. 8 (1) UK GDPR.
  • The right to deletion does not exist if the processing is necessary 
  • to exercise the right to freedom of speech and information;
  • to fulfil a legal obligation required by the law of the Union or Member States to which the data controller is subject, or to perform a task of public interest or in the exercise of public authority delegated to the representative.
  • for reasons of public interest in the field of public health.
  • for archival purposes of public interest, scientific or historical research purposes or for statistical purposes. 
  • to enforce, exercise or defend legal claims.

5.  Right to data portability

 

You have the right to receive your personal data given to the data controller in a structured and machine-readable format. In addition, you have the right to transfer this data to another person without hindrance by the data controller who was initially given the data.

6.  Right to object

For reasons that arise from your particular situation, you have, at any time, the right to object to the processing of your personal data pursuant to Art. 6 (1) (e) or 6 (1) (f) UK GDPR; this also applies to profiling based on these provisions.

If the personal data relating to you are processed for direct marketing purposes, you have the right to object at any time to the processing of your personal data in regard to such advertising; this also applies to profiling associated with direct marketing.

7.  Right to complain to a supervisory authority

You have the right to complain to the ICO if you are unhappy with how we have used your data and/or believe that the processing of the personal data concerning you violates the applicable law. The ICO´s address: Information Commissioner´s Office Wycliffe House Water Lane Wilmslow Cheshire SK9 5AF Helpline number: 0303 123 1113 ICO website: https://www.ico.org.uk


Data processing when you load our website

1.  Description and scope of data processing

Each time our website is accessed, our system automatically collects data and relevant information from the computer system of the calling device.

The following data is collected:

  • Information about the browser type and the version used 
  • The user's operating system
  • Date and time of access
  • Websites from which the user's system accessed our website 
  • Websites the user's system accessed through our website

This data is stored in the log files of our system.

 2.  Purpose of data processing

The temporary storage of the IP address by the system is necessary for the delivery of the website to the computer of the user. For this purpose, the user’s IP address must be kept for the duration of the session.

The storage in log files is done to ensure the functionality of the website. The data is also used to optimize the website and to ensure the security of our IT systems. An analysis of the data for marketing purposes does not take place.

3.  Legal basis for data processing

The legal basis for the temporary storage of data and logfiles is Art. 6 (1) (f) UK GDPR.

4.  Duration of storage

 The data will be deleted as soon as it is no longer necessary for the purpose of its collection. The session is complete when the collection of data for the provision of the website is accomplished.

If the data is stored in log files, this is the case after seven days at the latest. Storage beyond this is possible. In this case, the IP addresses of the users are deleted or alienated so that an assignment of the calling client is not possible.

5.  Exercising your rights

The collection of data for the provision of the website and the storage of the data in log files is absolutely necessary for the operation of the website. The user can object to this. Whether the objection is successful is to be determined within the framework of a balancing of interests.

Use of cookies

1.  Description and scope of data processing

 When you visit our website, we use technical tools for various functions, in particular cookies, which can be stored on your device. When you visit our website for the first time and at any time later, you have the choice of whether you generally permit the setting of cookies or which individual additional functions you would like to select. You can make changes in your browser settings or via our consent manager. Cookies are text files or information in a database that are stored on your hard drive and assigned to the browser you are using so that certain information can be passed to the entity that sets the cookie.

We use essential cookies, which are required for the technical structure of the website.

Without these cookies, our website cannot be displayed (completely correctly) or the support functions are not possible. The following data is stored and transmitted in essential cookies:

  • Use of website functionalities

We use cookies on our website that are classed as ‘non-essential’. Non-essential cookies are cookies which are used for purposes beyond the basic functioning of a website.

The following data will be processed through the use of non-essential cookies: 

  • IP-address
  • Internet user location
  • Date and time of the website request
  • Customization of advertisements to the user 
  • Tracking of the surfing behavior
  • Linking the website visit with other social media platforms

 2.  Purpose of data processing

The purpose of using essential cookies is to ensure the functionality of our website. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognised even after a page change.


We need essential cookies for the following purposes: 

  •  Functionality of the website


The use of non-essential cookies is carried out for the purpose of improving the quality of our website, its content and thus our reach and profitability. By setting these cookies, we learn how the website is used and can thus constantly optimise our offer. These cookies serve us particularly for the following purposes:


We may use non-strictly necessary cookies for various purposes aimed at enhancing user experience, improving our website's functionality, and optimizing our marketing efforts. 

3.  Legal basis for data processing

 The legal basis for the processing of personal data using non-essential cookies is Art. 6 (1) (a) UK UK GDPR. The legal basis for the processing of personal data using essential cookies is Art. 6 (1) (f) UK UK GDPR, legitimate interests.

4.  Exercising your rights

 You can revoke consent to the use of cookies and manage your consent preferences at any time at the following link: https://www.zinus.co.uk

Newsletter

 

1.  Description and scope of data processing

 

You can subscribe to a newsletter on our website free of charge. When subscribing for the newsletter, the data from the input mask is transmitted to us.

We collect the following data from you in order to provide this service: 


  •  Email address
  •  Last name 
  •  First name 
  •  Pseudonym
  •  Telephone / mobile phone number 
  •  Address
  •  IP address of the user's device 
  •  Date and time of registration

No data will be passed on to third parties in connection with data processing for the dispatch of newsletters. The data will be used exclusively for sending the
newsletter.

2.  Purpose of data processing

 The user's email address is collected to deliver the newsletter to the recipient.
Additional personal data as part of the registration process is collected to prevent misuse of the services or email address.

3.  Legal basis for data processing

 The legal basis for the processing of data provided by the user after registration for the newsletter is Art. 6 (1) (a) UK GDPR if the user has given his consent.

 4.  Duration of storage

 The data will be deleted as soon as it is no longer necessary to achieve the purpose for which it was collected. The user's email address will therefore be stored as long as the newsletter subscription is active.

The other personal data collected during the registration process is generally deleted after a period of seven days.

 5.  Exercising your rights

The subscription for the newsletter can be cancelled by the data subject at any time. For this purpose, every newsletter contains an opt-out link.

Through this, it is also possible to withdraw the consent to the storage of personal data collected during the registration process.

Contact via Email

1.  Description and scope of data processing

 You can contact us via the email address provided on our website. In this case the personal data of the user transmitted with the email will be stored.

The data will be used exclusively for the processing of the conversation.

2.  Purpose of data processing

 If you contact us via email, this also constitutes the necessary legitimate interest in the processing of the data.

3.  Legal basis for data processing

The legal basis for the processing of data transmitted in the course of sending an e-mail is Art. 6 (1) (f) UK GDPR. Our legitimate interest is to optimally answer your request that you send by e-mail.

If the purpose of the email contact is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) (b) UK GDPR.

4.  Duration of storage

 The data will be deleted as soon as it is no longer necessary to achieve the purpose for which it was collected. For personal data sent by email, this is the case when the respective conversation with the user has ended. The conversation ends when it can be concluded from the circumstances that the matter in question has been conclusively resolved.

The additional personal data collected during the sending process will be deleted after a period of seven days at the latest.

5.  Exercising your rights

 You have the possibility to withdraw consent to the processing of their personal data at any time. If you contact us via email, you can object to the storage of his personal data at any time, by the following means:

To revoke consent or object to the storage of your data, please send an email to euprivacy@zinus.com. In this case, all personal data stored while establishing contact will be deleted.

Contact form

1.  Description and scope of data processing

A contact form is available on our website, which can be used for electronic contact. If you make use of this option, the data entered in the contact form will be transmitted to us and stored.

When sending the message the following data will also be stored: 

  • Email address
  • First name
  • Telephone / mobile phone number 
  • Date and time

2.  Purpose of data processing

The processing of the personal data from the form as well as if you contact us by mail serves us exclusively for the purpose of establishing contact.

The other personal data processed during the sending process serve to prevent misuse of the contact form and to ensure the security of our information technology systems.

3.  Legal basis for data processing

The legal basis for the processing of data transmitted while sending an email is Art. 6 (1) (f) UK GDPR. Our legitimate interest is to provide you with the best possible response to the request you send to us via the contact form. If the purpose of the email contact is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) (b) UK GDPR.

 4.  Duration of storage

 The data will be deleted as soon as they are no longer necessary to achieve the purpose for which they were collected. For the personal data from the contact form and those sent by email, this is the case when the respective conversation with the user has ended. The conversation ends when it can be inferred from the circumstances that the facts in question have been conclusively clarified.

The additional personal data collected during the sending process will be deleted after a period of seven days at the latest.

5.  Exercising your rights

 If you contact us via the the contact form or via e-mail, you can object to the storage of your personal data at any time, by the following means:

To revoke consent or object to the storage of your data, please send an email to euprivacy@zinus.com. In this case, all personal data stored while establishing contact will be deleted.

Corporate web profiles on social networks

Instagram:

Instagram, Part of Meta Platforms Ireland Ltd., 4 Grand Canal Square Grand Canal Harbour, Dublin 2 Ireland.

On our company profile we provide information and offer Instagram users the possibility of communication. If you carry out an action on our Instagram company profile (e.g. comments, contributions, likes etc.), you may make personal data (e.g. clear name or photo of your user profile) public. However, as we generally or to a large extent have no influence on the processing of your personal data by Instagram, we cannot make any binding statements regarding the purpose and scope of the processing of your data.

Our corporate profile in social networks is used for communication and information exchange with (potential) customers. We use the company's profile for:

Our website serves as a platform for showcasing our wide range of products, hosting engaging competitions, and providing a seamless shopping experience for our customers.

Publications on the company profile can contain the following content: 

  •  Information about products
  •  Advertisement

Every user is free to publish personal data.

As far as we process your personal data in order to evaluate your online behaviour, to offer you sweepstakes or to conduct lead campaigns, this is done on the basis of your express declaration of consent, Art. 6 (1) (a), Art. 7 UK GDPR. The legal basis for processing personal data for the purpose of communicating with customers and interested parties is Art. 6 (1) (f) UK GDPR. Thereby, our legitimate interest is to answer your request optimally or to be able to provide the requested information. If the aim of contacting you is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) (b) UK GDPR.


We store your activities and personal data published on our Instagram corporate profile until you withdraw your consent. Furthermore, we comply with the statutory retention periods.


We process data from our corporate web profile in our own systems as well. The data is stored there for the following period: We retain personal data published by users on our corporate web presence (e.g., through comments or likes) for as long as necessary to fulfill the purposes outlined in our privacy policy or as required by law.


You can object at any time to the processing of your personal data that we collect within the framework of your use of our corporate web profiles and assert your rights as a data subject mentioned the "Your rights" section of this privacy policy. Please send us an informal email to eusupport@zinus.com . For further information on the processing of your personal data by Instagram and the corresponding objection options, please click here:Instagram: https://help.instagram.com/519522125107875 

Pinterest:

Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland

 

On our company profile we provide information and offer Pinterest users the possibility of communication. If you carry out an action on our Pinterest company profile (e.g. comments, contributions, likes etc.), you may make personal data (e.g. clear name or photo of your user profile) public. However, as we generally or to a large extent have no influence on the processing of your personal data by Pinterest, we cannot make any binding statements regarding the purpose and scope of the processing of your data.


Our corporate profile in social networks is used for communication and information exchange with (potential) customers. We use the company's profile for: our website serves as a platform for showcasing our wide range of products, hosting engaging competitions, and providing a seamless shopping experience for our customers.


Publications on the company profile can contain the following content: 

  •  Information about products
  •  Advertisement

Every user is free to publish personal data.

As far as we process your personal data in order to evaluate your online behaviour, to offer you sweepstakes or to conduct lead campaigns, this is done on the basis of your express declaration of consent, Art. 6 (1) (a), Art. 7 UK GDPR. The legal basis for processing personal data for the purpose of communicating with customers and interested parties is Art. 6 (1) (f) UK GDPR. Thereby, our legitimate interest is to answer your request optimally or to be able to provide the requested information. If the aim of contacting you is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) (b) UK GDPR.


We store your activities and personal data published on our Pinterest corporate profile until you withdraw your consent. Furthermore, we comply with the statutory retention periods.


We process data from our corporate web profile in our own systems as well. The data is stored there for the following period: We retain personal data published by users on our corporate web presence (e.g., through comments or likes) for as long as necessary to fulfill the purposes outlined in our privacy policy or as required by law.


You can object at any time to the processing of your personal data that we collect within the framework of your use of our corporate web profiles and assert your rights as a data subject mentioned the "Your rights" section of this privacy policy. Please send us an informal email to eusupport@zinus.com . For further information on the processing of your personal data by Pinterest and the corresponding objection options, please click here:

Pinterest: https://policy.pinterest.com/de/privacy-policy

Use of corporate profiles in professionally oriented networks

1.  Scope of data processing

We use corporate profiles on professionally oriented networks. We maintain a corporate presence on the following professionally oriented networks:

  • LinkedIn

On our site we provide information and offer users the possibility of communication.


The corporate profile is used for job applications, information, public relations, and active sourcing.


We do not have any information on the processing of your personal data by the companies jointly responsible for the corporate profile. Further information can be found in the privacy policy of:


If you carry out an action on our company profile (e.g. comments, contributions, likes etc.), you may make personal data (e.g. clear name or photo of your user profile) public.

2.  Legal basis for data processing

 

The legal basis for the processing of personal data for the purpose of communication with customers and interested parties is Art. 6 (1) (f) UK GDPR. Our legitimate interest is to answer your request optimally or to be able to provide the requested information. If the aim of contacting you is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) (b) UK GDPR.

3.  Purpose of the data processing

Our corporate web profile serves to inform users about our services. Every user is free to publish personal data.

4.  Duration of storage

 

We store your activities and personal data published via our corporate web profile until you withdraw your consent. In addition, we comply with the statutory retention periods.

5.  Exercising your rights

You can object at any time to the processing of your personal data that we collect within the framework of your use of our corporate web profiles and assert your rights as a data subject mentioned the "Your rights" section of this privacy policy. Please send us an informal email to the email address stated in this privacy policy.

You can find further information on objection and removal options here:

Hosting

The website is hosted on servers of a service provider commissioned by us. Our service provider is:

  • Shopify Inc.: 150 Elgin Street,
    8th Floor Ottawa, ON K2P 1L4, Canada.
  • Godaddy: 14455 N. Hayden
    Rd., Ste. 226 Scottsdale, AZ 85260, United States.
  • 101domain GRS Ltd.: 4th Floor, International House 3 Harbourmaster Place, IFSC Dublin 1, D01 K8F1, Ireland.
  • Replit Inc.: 548 Market St. PMB 81655 San Francisco, CA 94104, United States.


For further information on the processing of personal data please see:


The servers automatically collect and store information in so-called
server log files, which your browser automatically transmits when you visit the website. The stored information is:

  • Information about the browser type and the version used
  • The user's operating system
  • Date and time of access
  • Websites from which the user's system accessed our website
  • Websites the user's system accessed through our website

This data will not be merged with other data sources. The data is collected on the basis of Art. 6 (1) (f) UK GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of his website
- and server log files are therefore recorded.

The server of the website is geographically located in the USA.


Geotargeting

We use the IP address and other information provided by the user (e.g. the postal code used for registration or ordering) to approach regional target groups (so-called "geotargeting").

The regional target group approach is used, for example, to automatically display regional offers or advertisements that often are more relevant to users. The legal basis for the use of the IP address and any other information provided by the user (e.g. postal code) is Art. 6 (1) (f) UK GDPR, based on our legitimate interest in ensuring a more precise target group approach and thus providing offers and advertising with greater relevance for our users.

Part of the IP address and the additional information provided by the user (e.g. postal code) are merely processed and not stored separately.

You can prevent geotargeting by, for example, using a VPN or proxy server that prevents accurate localisation. In addition, depending on the browser you are using, you can also deactivate a location localisation in the corresponding browser settings (as far as this is supported by the respective browser).

We use geotargeting on our website for the following purposes: 

  • Geoblocking
  • Customer approach 
  • Advertising
Registration

1.  Description and scope of data processing

 

We offer users the opportunity to register by providing personal data. The data is entered into a form and transmitted to us and stored. The following data is collected as part of the registration process:

  •  Email address 
  •  Last name
  •  First name

 

2.  Purpose of data processing

 

A registration of the user is necessary for the fulfilment of a contract with the user or for the execution of pre-contractual measures.

 

3.  Legal basis for data processing


The legal basis for the processing of registration data necessary to conclude or fulfil a contract with you is Art. 6 (1) (b) UK GDPR.

 

4.  Duration of storage

 

The data will be deleted as soon as it is no longer necessary to achieve the purpose for which it was collected.

This is the case for the data collected during the registration process for the execution of a contract or for the implementation of pre-contractual measures if the data is no longer required for the execution of the contract. Even after the conclusion of the contract, it may be necessary to store personal data of the contractual partner in order to comply with contractual or legal obligations.

 

5.  Exercising your rights

 

As a user you have the possibility to cancel the registration at any time. You can request a change to the data stored about you at any time, by the following means:

Kindly email us at euprivacy@zinus.com for any queries or requests you may have about your personal data.

If the data is necessary for the fulfilment of a contract or for the implementation of pre-contractual measures, a premature deletion of the data is only possible insofar as contractual or legal obligations do not stand in the way of a deletion.

 

Affiliate programs

AddRoll

 

1.  Description and scope of data processing

 

Our website uses functions of the AdRoll advertising platform of AdRoll EMEA, Level 6; 1, Burlington Plaza Burlington Road, Dublin 4, Ireland (Hereinafter referred to as AdRoll). AdRoll enables us to deliver targeted advertising and marketing services to our customers. The display of personalised advertising media is based on an analysis of the information saved in the cookies on the behaviour of the user. A cookie from AdRoll is stored on your computer for this purpose. Personal data can thus be stored and evaluated, above all the activity of the user (e.g. which pages were visited and on which elements were clicked), device and browser information (e.g. IP address and operating system), data about the advertisements displayed (e.g. which advertisements were displayed and whether the user clicked on them) and also data from advertising partners (e.g. pseudonymised user IDs).

Further information on the collection and storage of data by AdRoll can be found here: https://www.nextroll.com/privacy

2.  Purpose of data processing

 

We use the AddRoll service to generate advertising revenue and to enable commission billings.

 

3.  Legal basis for data processing

 

The legal basis for data processing is Art. 6 (1) (a) UK GDPR.

 

4.  Duration of storage

 

AdRoll stores cookie data such as device and browser information, advertising data and data associated with a cookie for up to 12 months, then deletes or anonymises it.

 

5.  Exercising your rights

 

You can manage your consent preferences and revoke your consent to the use of cookies by Addroll here: https://www.zinus.co.uk

You can prevent AdRoll from collecting and processing your personal information by preventing third-party cookies from being placed on your computer, by using the "Do Not Track" feature of a supporting browser, by disabling the execution of script code in your browser, or by installing a script blocker such as NoScript (www.noscript.net) or Ghostery (www.ghostery.com) in your browser. You can find further information on objection and removal options for AdRoll under

https://www.nextroll.com/privacy

Content delivery networks

Shopify

 

1.  Description and scope of data processing

On our website we use functions of the Content Delivery Network of shopify of the provider Shopify Inc. 150 Elgin Street, 8th Floor Ottawa, ON K2P 1L4 Canada . A Content Delivery Network (CDN) is a network of regionally distributed servers connected via the Internet to deliver content, especially large media files such as videos. shopify provides web optimization and security services that we use to improve the load times of our website and to protect it from misuse. When you visit our website, a connection is established to the servers of shopify to retrieve e.g. content. This allows personal data to be stored and evaluated in server log files, the user's activity (e.g. which pages have been visited) and device and browser information (e.g. IP address and operating system).

 

2.  Purpose of data processing

Using the features of shopify serves to deliver and accelerate online applications and content.

 

3.  Legal basis for data processing

 The data is collected on the basis of Art. 6 (1) (f) UK GDPR. The website operator has a legitimate interest in the technically error- free presentation and optimization of his website - and server log files are therefore recorded.

 

4.  Duration of storage

 Your personal information will be stored as long as necessary to fulfil the purposes described in this Privacy Policy or as required by law.

 

5.  Exercising your rights

 You can find further information on the processing of personal data by shopify here: https://www.shopify.com/legal/privacy

Integrated third-party services

We use various service providers to deliver the service we offer through the app.

Generally, where such services are essential to providing the basic service offered by the website, we have a legitimate interest in sharing your data with the relevant service providers in order to provide the relevant website service.

Where such services are required for additional services, enhanced functionalities, or additional purposes, your personal data will only be transferred to service providers if you provide consent.

You can manage your consent preferences at any time here: https://www.zinus.co.uk

 

 

Use of Facebook pixels

1. Scope of processing of personal data

 

We use the Facebook pixels of Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA and their representatives in Union Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal H , D2 Dublin, Ireland (Hereinafter referred to as Facebook) on our online presence. It allows us to track the actions of users after they have seen or clicked on a Facebook ad. This allows personal data to be stored and evaluated, in particular the user's activity (in particular which pages have been visited and which elements have been clicked on), device and browser information (in particular the IP address and the operating system), data on the advertisements displayed (in particular which advertisements have been displayed and whether the user has clicked on them) and also data on advertising partners (in particular pseudonymised user IDs). This allows us to measure the effectiveness of Facebook advertisements for statistical and market research purposes.

The data collected in this way is anonymous for us, i.e. we do not see the personal data of individual users. However, this data is stored and processed by Facebook. Facebook may link this information to your Facebook account and may also use it for its own promotional purposes in accordance with Facebook's Data Usage Policy.

For more information about how Facebook collects and stores this information, please visit: https://en-gb.facebook.com/policy.php

  

2. Purpose of data processing

The use of the Facebook pixel serves the analysis and optimization of advertising measures.

 

3. Legal basis for the processing of personal data 

The legal basis for the processing of personal data is the user's given consent in accordance with Art. 6 (1) (a) UK GDPR.

 

4. Duration of storage

Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.

  

5. Exercising your rights

You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.

You can prevent Facebook from collecting and processing your personal information by preventing the storage of third-party cookies on your computer, by using the "Do Not Track" feature of a supporting browser, by disabling the execution of script code in your browser, or by installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.

You can find more information about objection and removal options for Facebook at: https://en-gb.facebook.com/policy.php

 

Use of Google AdWords

 1. Scope of processing of personal data

 We use Google AdWords of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and its representative in the Union Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (Hereinafter referred to as Google). With this service we place advertisements. Google places a cookie on your computer. This allows personal data to be stored and evaluated, in particular the user's activity (in particular which pages have been visited and which elements have been clicked on), device and browser information (in particular the IP address and operating system), data about the advertisements displayed (in particular which advertisements have been displayed and whether the user has clicked on them) and also data from advertising partners (in particular pseudonymised user IDs).

Further information on the collection and storage of data by Google can be found here: https://policies.google.com/privacy?hl=en-GB

 

2. Purpose of data processing

 We only obtain knowledge of the total number of users who have responded to our advertisement. We will not share any information that could be used to identify you. The use does not serve the traceability.

 

3. Legal basis for the processing of personal data

 The legal basis for the processing of personal data is the user's given consent in accordance with Art. 6 (1) (a) UK GDPR.

 

4. Duration of storage

 Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.

 

5. Exercising your rights

 You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.

You can prevent the collection and processing of your personal data by Google by preventing the storage of cookies from third parties on your computer, by using the "Do Not Track" function of a supporting browser, by deactivating the execution of script code in your browser or by using a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.

With the following link you can deactivate the use of your personal data by Google: https://adssettings.google.com

Further information on objection and removal options against Google can be found at: https://policies.google.com/privacy?gln=EN&hl=en

 

Use of Google Analytics 4

 1. Description and scope of data processing

We use Google Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: Google).

Google Analytics examines, among other things, how website visitors use our site. Google sets cookies on your terminal device. During the visit, user behaviour is recorded in the form of "events". As a result, personal data can be stored and analysed, including:


  •  First visit to the website
  •  Interaction with the website, usage path 
  •  Clicks on external links
  •  Video usage
  •  File downloads
  •  Advertising impressions and clicks 
  •  Scroll behaviour (if to end of page) 
  •  Searches on the website
  •  Language selection 
  •  Page visits
  •  Location (region)
  •  Your IP address (in shortened form)
  •  Technical information about your browser and the end devices you use (e.g. language setting, screen resolution) 
  •  Your internet provider
  •  Referrer URL

We use Google Signals. This captures additional information in Google Analytics about users who have personalised ads enabled (interests and demographics) and ads can be delivered to these users in cross-device remarketing campaigns.

By default, GA 4 has IP address anonymisation enabled. This means that your IP address is shortened by Google within the member states of the European Union or other contracting states to the Agreement on the European Economic Area.

Exceptionally, only in rare cases will the full IP address be transmitted to a Google server in the USA and shortened there. Google states that the IP address transmitted by your browser will not be merged with other Google data within the scope of Google Analytics.

You can obtain further information on the processing of data by Google here: https://policies.google.com/privacy

 

2. Purpose of the data processing

We use GA 4 to evaluate the use of our online presence and to generate reports about the activities on our website. The reports are used to analyse the performance of our website and to target advertising to those people who have already expressed an initial interest by visiting our site.

 

3. Legal basis for the processing of personal data

The legal basis for the processing of the users' personal data is, in principle, the user's consent in accordance with Art. 6(1) (a) UK GDPR.

 

4. Duration of the storage

After 2 months your personal data will be deleted. This deletion takes place automatically once a month.

 

5. Exercising your rights

You have the right to revoke your declaration of consent under data protection law at any time. The revocation of consent does not affect the lawfulness of the processing carried out on the basis of the consent until the revocation.

You can find further information on objection and removal options vis-à-vis Google at: https://policies.google.com/technologies/partner-sites

You can also prevent the collection of data generated by the cookie and related to your use of the online presence (incl. your IP address) by Google, as well as the processing of this data by Google, by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de

You can deactivate the use of your personal data by Google using the following link: https://adssettings.google.de

 

Use of Instagram Plugin

 1. Scope of processing of personal data

 We use plugins of the Instagram service of Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA and their representatives in the Union Facebook Ireland Ltd. 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (Hereinafter referred to as Facebook). The integrated Instagram buttons are used by us to link to our Instagram profile. Also included is a widget that allows us to display certain photos and videos from our Instagram profile on our online presence. When you visit one of our pages that contains such a plug-in, your browser connects directly to a Facebook server. The contents of the plug-ins are transmitted directly to your browser and integrated into the online presence. Data is automatically transferred to Instagram and stored on its servers. This transmitted data includes connection data (such as your IP address, date and time, the URL accessed) as well as the browser and operating system used.

Your visit to our site can be tracked by Instagram even if you are not actively using the plug-in features.

If you are logged into your Instagram account, you can click the Instagram button to link the contents of our site to your Instagram profile. This allows Instagram to assign the visit to our pages to your user account. If you want to prevent this direct assignment, you must log out of Instagram before visiting our online presence.

For more information, see Instagram's privacy policy: https://help.instagram.com/519522125107875

 

2. Purpose of data processing

The use of the Instagram Plug-In serves to improve the public image of our company.

 

3. Legal basis for the processing of personal data

The legal basis for the processing of personal data is the user's given consent in accordance with Art. 6 (1) (a) UK GDPR.

 

4. Duration of storage

Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.

 

5. Exercising your rights

You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.

You can prevent Instagram from collecting and processing your personal information by preventing third party cookies from being placed on your computer, by using the "Do Not Track" feature of a supporting browser, by disabling script code execution in your browser, or by installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.

For more information about objection and removal options for Instagram, visit: https://help.instagram.com/519522125107875

 

Use of Pinterest

 1. Scope of processing of personal data

 We use the Pinterest PlugIn of Pinterest Inc., 808 Brannan Street San Francisco, CA 94103-490, USA (Hereinafter referred to as: Pinterest) on our online presence. Users can save contents of our online presence with the Pinterest Plugin in their Pinterest account. Your browser connects to the servers of Pinterest in the USA. Personal data can be stored and evaluated, especially the activity of the user (especially which pages have been visited and which elements have been clicked on) as well as device and browser information (especially the IP address and the operating system).

We would like to point out that as the provider of the pages, we are not aware of the content of the transmitted data or its use by Pinterest.

Further information on the collection and storage of data by Pinterest can be found here: https://policy.pinterest.com/en/privacy-policy

 

2. Purpose of data processing

The use of Pinterest serves the improvement of the user friendliness of our side.

 

3. Legal basis for the processing of personal data

The legal basis for the processing of personal data is the user's given consent in accordance with Art. 6 (1) (a) UK GDPR.

 

4. Duration of storage

Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.

 

5. Exercising your rights

You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.

You can prevent the collection and processing of your personal data by Pinterest by preventing the storage of third-party cookies on your computer, by using the "Do Not Track" function of a supporting browser, by deactivating the execution of script code in your browser, or by installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.

Further information on objection and removal options against Pinterest can be found at: https://policy.pinterest.com/en/privacy-policy

 

Use of Google Tag Manager

 1. Scope of processing of personal data

 We use the Google Tag Manager (https://www.google.com/intl/de/tagmanager/) of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and its representative in the Union Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (Hereinafter referred to as Google). With Google Tag Manager, tags from Google and third-party services can be managed and bundled and embedded on an online presence. Tags are small code elements on an online presence that are used, among other things, to measure visitor numbers and behavior, capture the impact of online advertising and social channels, use remarketing and targeting, and test and optimize online presences. When a user visits the online presence, the current tag configuration is sent to the user's browser. It contains statements about which tags are to be triggered. Google Tag Manager triggers other tags that may themselves collect data. You will find information on this in the passages on the use of the corresponding services in this data protection declaration. Google Tag Manager does not access this data.

For more information about the Google Tag Manager, please visit https://www.google.com/intl/de/tagmanager/faq.html and see Google's privacy policy: https://policies.google.com/privacy?hl=en

 

2. Purpose of data processing

 The purpose of the processing of personal data lies in the collected and clear administration as well as an efficient integration of the services of third parties.

 

3. Legal basis for the processing of personal data

 The legal basis for the processing of personal data is the user's given consent in accordance with Art. 6 (1) (a) UK GDPR.

 

4. Duration of storage

Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law. Advertising data in server logs is anonymized by Google's own statements to delete parts of the IP address and cookie information after 9 and 18 months respectively.

 

5. Exercising your rights

You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.

You may prevent the collection and processing of your personal data by Google by preventing the storage of cookies by third parties on your computer, by using the "Do Not Track" function of a supporting browser, by deactivating the execution of script code in your browser or by installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser. You can also prevent the collection of data generated by the cookie and related to your use of the online presence (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available under the following link:

https://tools.google.com/dlpage/gaoptout?hl=en

With the following link you can deactivate the use of your personal data by Google: https://adssettings.google.de

Further information on objection and removal options against Google can be found at: https://policies.google.com/privacy?gl=EN&hl=en

  

Use of Usercentrics

1. Scope of processing of personal data

 We use the Consent Manament Platform Usercentrics of the Usercentrics GmbH, Rosental 4, 80331 Munich, Germany (hereinafter referred to as Usercentrics). Usercentrics enables us to obtain the consent of the user for data processing, to administer it and to document it in a legally compliant manner. The following data are processed:

  • Date and time of visit
  • Device information
  • Browser information
  • Anonymised IP address
  • Opt-in and Opt-out data

The data are processed geographically in the European Union.

Further information on the collection and storage of data by Usercentrics can be found here: https://usercentrics.com/de/datenschutzerklaerung/

 

2. Purpose of data processing

 The processing of personal data serves to comply with the legal obligations of the UUK GDPR and other data protection regulations.

 

3. Legal basis for the processing of personal data

The legal basis for data processing is Art. 6 (1) (f) UK GDPR. Our legitimate interest lies in the purposes of data processing mentioned under 2.

 

4. Duration of storage

Your personal information will be stored for as long as is necessary to fulfill the purposes described in this privacy policy, until you revoke your consent to its storage, or as required by law.

 

5. Exercising your rights

You may prevent Usercentrics from collecting and processing your personal data by preventing the storage of third-party cookies on your computer, by using the "Do Not Track" feature of a supporting browser, by disabling the execution of script code in your browser, or by installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.

For more information about objection and removal options regarding Usercentrics, please visit: https://usercentrics.com/privacy-policy/

 

Use of Cookiebot

1. Scope of processing of personal data

We use functionalities of the Cookie Content solution Cookiebot from Cybot A/S, Havnegade 39, 1058 Copenhagen, Denmark (hereinafter referred to as Cybot).

Cookiebot offers a software solution that takes care of the collection of consent about cookie usage and the tracking of online users. Cookiebot informs the users of our website about the cookies used on our website. You also have the possibility to deactivate cookie groups except for functional cookies (which are necessary for the smooth display of our website). We are obliged to document your consent or refusal in accordance with Art. 7 para. 1 UK GDPR.

The following personal data will be processed by Cybot:

 

  • The IP-number of the end user in anonymized form (the last three digits are set to '0').
  • Date and time of consent given.
  • Browser of the user.
  • The URL where consent was given.
  • An anonymous, random and encrypted key.
  • The consent status of the end user, which serves as proof of consent.

  

Cookies of Cybot are stored on your device. The key and consent status are also stored in the user's browser in the cookie of Cybot called "CookieConsent". This enables the website to automatically read and follow the end user's consent in all subsequent page requests and future user sessions for up to 12 months. The key will be used for the proof of consent and for an additional option to check if the consent status stored in the user's browser is unmodified compared to the original consent sent to Cybot.

If the "Collective Consent-feature" is enabled to control the consent for multiple web pages through a single user consent, Cybot will also store another separate, random, unique ID with the user's consent. If all the following criteria are met, this key will be stored in an encrypted form in the cookie "CookieConsentBulkTicket" in the user's browser.

All data is hosted in an Azure data centre of the cloud provider Microsoft Ireland Operations Ltd, South County Business Park, One Microsoft Court, Carmanhall and Leopardstown, Dublin, D18 P521, Ireland. 

 

For further information on the processing of data by Cybot, please click here: https://www.cookiebot.com/en/privacy-policy/

 

2. Purpose of data processing

We use Cookiebot to create and display cookie statements for users and to store and display cookie scan reports in the privacy policy. This enables us to comply with our information obligations towards the users of our website in accordance with Art. 13, 14 UK GDPR and to obtain and document consents to the use of cookies in compliance with the data protection laws.


Furthermore, we use Cookiebot to obtain aggregated information about the selection decisions of users regarding accepted cookie types and to create a graphical representation of these in the Service-Manager.

 

3. Legal basis for the processing of personal data

The legal basis for data processing is Art. 6 (1) (f) UK GDPR. Our legitimate interest here lies in the data processing purposes mentioned under 2. The interests and rights of users are considered accordingly by anonymising the IP address.

 

4. Duration of storage

Your personal information will be stored by Cybot for as long as necessary to fulfill the purposes described in this privacy policy or as required by law, e.g. for tax and accounting purposes.

The cookies used by Cookiebot are stored on the users' device for up to 12 months.

 

5. Exercising your rights

You can prevent the collection and processing of your personal data by Cybot by preventing the storage of third party cookies on your computer, by using the "Do Not Track" function of a supporting browser, by deactivating the execution of script code in your browser or by installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.

For more information on how to object and remove a complaint against Cybot, please see: https://www.cookiebot.com/en/privacy-policy/

 

Use of Facebook Retargeting

1. Scope of processing of personal data 

We use functionalities of the advertising plugin Facebook Retargeting of Facebook Ireland Limited, 4 Grand Canal Square, Dublin Dublin 2, Ireland (hereinafter referred to as Facebook).

Facebook Retargeting is used to run advertising campaigns and to interact with them. Facebook Retargeting reminds users about products they have searched for or viewed but not purchased. In the process, cookies from Facebook are stored on your device.

In particular, the following personal data is processed by Facebook:

  • Information about user activities
  • Accessed website
  • Which products have been displayed
  • Which ads have been clicked
  • Device information, especially device type, IP address
  • Facebook account of users if they are logged in to Facebook

Data is processed on servers of Facebook Inc, Facebook, Inc, 1601 Willow Road, Menlo Park, California 94025 in the USA. Further information on the collection and storage of data by Facebook Retargeting can be found at: https://www.facebook.com/privacy/explanation

 

2. Purpose of data processing

The use of Facebook Retargeting allows us to run advertisements on various platforms and to analyze the interaction of users with these advertisements. In this way, we aim to provide users with personalized and therefore more relevant advertisements.

 

3. Legal basis for the processing of personal data

The legal basis for the processing of personal data is the user's given consent in accordance with Art. 6 (1) (a) UK GDPR.

 

4. Duration of storage

 Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.

 

5. Exercising your rights

You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.

You can prevent Facebook Retargeting from collecting and processing your personal data by blocking the storage of third-party cookies on your computer, by using the "Do Not Track" feature of a supporting browser, by deactivating the execution of script code in your browser, or by installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.

The deactivation of personalized advertisements for Facebook users is possible for logged-in users here: https://www.facebook.com/settings/?tab=ads

For further information on objection and removal options against Facebook Retargeting, please visit: https://www.facebook.com/privacy/explanation

 

 

This privacy policy has been created with the assistance of DataGuard.